Branding Services

Artful, strategic branding to elevate your business and connect with your dream audience.

Artful branding

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Strategic branding services

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Creating for Businesses based in Wollongong, Illawarra and Beyond.

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Artful branding ☀ Strategic branding services ☀ Creating for Businesses based in Wollongong, Illawarra and Beyond. ☀

STRATEGIC & ARTFUL BRANDING

A brand identity that speaks to the heart - and the right people.

At Sunday Lane Studio, my branding packages are designed to do more than just look beautiful. I offer a unique, artful approach to storytelling through design - creating professional, emotionally-aligned brand identities that resonate deeply with your audience. The result? Branding that stops the scroll, builds trust, and gives you the clarity and confidence to expand your business like never before.

01.

Brand Strategy

BEFORE THE VISUALS, THERE’S VISION

Let’s build the foundation for a brand that inspires, connects, and stands out. Together, we’ll craft your ultimate brand story by defining your mission, vision, and unique positioning. We’ll bring your audience persona to life, uncover what sets you apart, and create a strategy that aligns with your goals. From competitor analysis to visual inspiration, tagline creation, and brand archetype development, this process ensures your brand has the clarity and purpose it needs to thrive.

    • In-depth 35 page Strategy Document including:

    • Brand vision, mission, values and purpose

    • Brand positioning statement

    • Audience pain points and persona

    • Marketing content pillars

    • Competitors overview, analysis and logo assessment

    • Brand statement, brand archetype & brand voice

    • Brand tagline and slogans

    • Visual direction: typography, moodboard & colour palette

    • Strategy implementation guide

    • One Round of Revisions

    • Add on brand naming for $250

  • $1400 AUD*   (2 PAYMENTS OF $700}

    *Excludes GST for Australian Clients

  • 1 Week

02.

Logo & Branding

Bring your brand vision to life

Brand strategy and messaging clear? Tick. Now all you need is to bring your brand to life through visual design. Allow me to work my magic to visually create your brand story with a unique and custom logo suite, colour palette, hand-drawn textures and more - all the final visual elements you need to complete building your brand and launch that business.

    • Brand discovery questionnaire

    • Brandboard direction

    • One bespoke concept

    • Full logo suite (primary logo, secondary logo + 4 brandmarks)

    • Colour palette

    • Typography

    • 2 x hand drawn artworks / textures

    • 4 x hand drawn illustrations

    • 2 - 3 logo mockups

    • Brand guidelines

  • AUD $3100*    (4 PAYMENTS OF $775}

    *Excludes GST for Australian Clients

  • 1 - 2 Weeks

03.

Full Brand Identity

OUR SIGNATURE BRANDING PACKAGE

This is the ultimate branding solution. Your Brand Strategy and visual branding combined with a few extras, to give your business everything you need to successfully grow and develop meaningful connections.

    • 35 Page In-depth Brand Strategy (Includes Everything from Brand Strategy Package)

    • Brand discovery questionnaire

    • One bespoke concept

    • Full logo suite (primary logo, secondary logo + 4 brandmarks)

    • 2 Additional alternate logos

    • Colour palette

    • Typography

    • 3 x hand drawn artworks / textures

    • 8 x hand drawn illustrations

    • 2 - 3 logo mockups

    • Brand guidelines

    • Website icon (favicon)

    • 5 x instagram highlight covers

    • Social media profile image

    • Choice of 3 Branding collateral items:

    • Business card, thank you card, Social Media Templates, html email signature, letterhead, flyer + more options available

    • Add on brand naming for $250

  • AUD $4700*   (4 PAYMENTS OF $1175)

    *Excludes GST for Australian Clients

  • 3 - 4 weeks (based on feedback + refinements)

HAND DRAWN ILLUSTRATIONS

The branding your business deserves - artful, meaningful, and deeply personal

All branding projects at Sunday Lane Studio are brought to life with stunning hand-drawn illustrations and artworks - each one created with deep meaning to tell your unique brand story. These aren’t just beautiful elements designed to set you apart visually; they’re crafted to connect on a deeper level with your ideal audience.

You’ve heard the saying “a picture tells a thousand words” and in branding, that couldn’t be more true. Through intentional, artful design, we create a visual language that speaks straight to the hearts of your dream clients. When your branding resonates, it builds connection, trust, and loyalty, and that’s how your business grows.

This thoughtful, artful approach to branding will help you:

ELEVATE YOUR BRAND’S VALUE

Feel confident raising your prices and stepping into your next season of growth with a refined, professional brand identity that reflects your worth.

ATTRACT ALIGNED CLIENTS

Draw in dream clients who see themselves in your story, people who are not only inspired by your brand but excited to work with you.

EXPAND YOUR PRESENCE

Show up with ease and consistency across every platform with visuals and messaging that feel like you, and connect effortlessly with your audience.

100% 5-Star Google Reviews

Loved by Creatives, Founders & Dreamers

  • "She is truly talented and highly recommended!"

    “Sandra was great at guiding me through the branding process, uncovering my true goals and ideal client, how to ensure I stand apart, and most importantly - my vision. She was able to bring this vision to life and create exactly what I was looking for in my branding, which I know will have a profound effect on my business. She is truly talented and highly recommended!”

    LAUREN OLSEN | ASPEN SOAP CO.

  • "Was this worth every single penny? 1000X YES!"

    “It's hard to find the words to express just how floored I am with this entire experience working with Sandra. She's exceed all of my expectations ten-fold. I knew she would create a stunning brand for me but what I didnt realize was just how in-depth she would go. Every single element is created with intention and specifically with my unique brand in mind.”

    WHITNEY FORD | STYLED BY WHITNEY

  • "Wow! Such an incredible project from start to finish."

    “From creating my moodboard down to the final files sent for my new branding was everything I could ask for and more. I randomly found this creative and she immediately caught my attention- even halfway around the world! I immediately knew she would create my vision in the most intentional way, making my brand more than what it already is. Can’t say enough!”

    CRYSTAL BAEZ | CRYSTAL CLEAR PHOTOGRAPHY

  • "So happy I can call this brand mine now!"

    “Sandra brought my vision to life in a way I couldn't put into words. Even being time zones apart with her in Australia and me in the US! I'm incredibly pleased with every element of strategy, branding, and website development she walked me through. I feel confident in presenting myself with such beautiful details and consistency in how I am showing up across platforms. Her helpful guides give me clarity on how to implement what she has created. So happy I can call this brand mine now! :)”

    BRITTANY SPEAR | THE WELL COUNSELING

  • "I couldn’t be more pleased with my branding experience!"

    “Sandra thoughtfully listened to my vision and brought it to life so perfectly—it was everything I imagined and more. You can truly tell she’s passionate about her work, and that passion shines through in every detail. She made me and my brand feel so valued and cared for throughout the entire process, which made the experience even more special. She was so easy and fun to work with, and her professionalism and creativity exceeded all my expectations. I am so proud of it all and it’s special to not only have a brand that sets me apart, but filled with so much depth, personality and meaning.”

    DAYLEA WAHL | WORTHY AESTHETICS

Elegant, meaningful branding that tells your story beautifully.